Wednesday, May 6, 2020

Prevalence of Morphological and Mechanical †MyAssignmenthelp.com

Question: Discuss about the Prevalence of Morphological and Mechanical. Answer: Introduction The term community consumers refer to the behaviour of society where the consumers of same choice and preferences are listed in an individual community. Daniel Boorstin had proposed the thought of diving the customers based on their choice and preferences and make a community for them. During the civil war advertising, the community showed a similar demand for well-being, concern for risks, common interest, which sectioned them into a similar community. Since then the thought of consumer community had enlightened in the mind of Daniel Boorstin. The community consumers aim for a similar taste and choice for products and common brands (Goh, Heng and Lin 2013). The community consumers plays vital role as they eliminate temporal and spacial boundaries among the community. The consumption community is a community formed not based on being neighbour but for selecting a similar brand or product. This type of community makes a social bonding among the individuals without any direct link or b ondage (Elliot, Li and Choi 2013). This community is formed on choice preference have helped the immigrant to feel comfortable in new society due to the introduction of community consumers. The immigrants didnt feel the pain for leaving their origin and coming to a new society as the community consumers created a group and a the community feeling alive. The report will discuss about the community consumer of leisure runner in Singapore. The report will discuss about the community named Safras running club. A detailed information about the community and its consumer behaviour is discussed in the report. The leisure running in this report specifies the marathon runners who runs a distance of 42 kilometre at a single stretch. The popularity for marathon runners have increased in the recent periods for various reasons like feminist, integrationists and many more. The leisure runners run for individual perception and for interaction with the society. The report will discuss about a community in Singapore, names as SAFRAs running club. This community has consumers who has a choice for running and has formed to participate in events related to running in marathons. The community is located in Singapore and tends to inbuilt the feel of running in this community (Hryvniak, Dicharry and Wilder 2014). They conduct social runs twice a week on Tuesdays and Thursdays. Experienced runners and members of the community conduct the running events. They organize location runs and also participated in major events in Singapore. They are an extremely passionate group for running and always participating in events and marathons. The community is never leaning back when it comes to running. The club was established in the year 1972 in Singapore. The community aimed to support social, recreational, educational facilities for the army group and their family in Singapore. They targeted to aid the Singapore armed society. Since then they have formed a network at Jurong, Punggol, Tampines, Yishun and few other places in Singapore. The group has now arrangement for new joiners as they provide value added services and membership perks to the guests joining the community. They provide sufficient provisions to the host that are necessary for living. The club conducts their training on Tuesday, Thursdays and Saturdays. The runners meet at mount Faber and conduct the trainings. There are alternate trainings for running. The institution has two runners who listed among the top 10 runners in Singapore Standard Marathon race. There are runners who have achievements on ultra marathon. The community accepts newcomers to join the club of various age limits, like student from 16 years to person of 66 years old. The community runs in different areas of Singapore like Mt Faber, Coast Park. They have a social gathering for each team and team cohesion. They also celebrate birthday and carbo loading on the previous day of Marathon. Role of consumption in the creation of society: The consumers determine the consistence of the society. The society is formed by the involvement of the consumers. A consumer community is a community where they determine the community and its factors.. the consumers choice creates the society and typically identifies the community in the society. The consumers are from different background or culture. They sub-merge in a community on the preference of their choice and taste and forms the community (Ooi et al 2015). The consumers create a demand for the community and hence the community is formed. In this running society the consumers have selected running a their choice and hence they have merged in a community to participate and organize events related to their choice and preference. The consumers reflects their choice in their living style and choice and thus supports the activity in the society. The demand for Marathon has raised since few years back (Shipway 2013.). The primary reason for such a rise is the introduction of such community. The community has enhanced the demand for running and marathon event in the society and has increased its scale (Johnson, Massiah and Allan 2013). The consumers are the primary creator of this community. They play an extremely vital role for creating this community in the society. The consumers meet their choice in this community and fulfil their demands for their passion here (Homburg, Ehm and Artz 2015). They create and organize events for running, they participate in marathons and events organized outside the community. They create a popularity and fame for the community among the society. The result can be easily seen in the society, as the rise of marathon events and running events have been uplifted in the past years (Goh, Heng and Lin 2013). Thus it can be concluded that the consumer creates a consumer society as per their choice and requirements. These communities are based completely on the choice preferences and no other cause. The consumers are the main creator of this society as there is no emotional religious bindings in the community and hence the consumers comes to join the community only for their personal choic e(Cantallops and Salvi 2014). The consumer drives the economic state of the community. It determines the cash flow ain the community. They determine the business profit or loss incurred by the businessperson related to the community. The business person will have a profit if the consumers are buying products related to the community. The consumers play a vital role from their research method to the review of the product. The consumers influences the community to buy the product and hence the leads to the uplift of the business. Many business organizations support such community to uplift their sale and profit in the community (Vinerean et al 2013). The community that keep on organizing events and participating in social events act a s an advertisement to the society for the business world. Often these communities brand a product for the business support whereas the business use these community to promote their products Community members using consumptions to create their identity: The consumers determine their choice and preference by their outlook and behaviour in the society. The consumers consume in a way that is matching with their sense of taste and behaviour. Consumers use brands and possessions to create their own identities. They typically use the consumption pattern has been well defined into different categories. It completely depends on individuals choice that which brand they will use for what purpose. The comparison between self identification and consumer behaviour has been differentiated and adds as a growth to the work style. The recent researches have critically separated the behaviour of individual and their pattern of using products. The community members in such cases uses specific products and brands that high-light the sports environment in nature. There can be variation in brands depending on the financial factors of the individuals, however, the product type will remain the same. The community will have a specific choice for brands like Nike, Puma, Espn, Adidas which typically identifies the sports culture present in the community members. They use typical sports brands in their daily life. The dress they use are from sports brand companies. The shoes they use are from sports brand. The bags and bottles they use are from sports brands. They buy products from sports brands for the Marathon runs including the head gear to the shoes. They promote sports brands by organizing events sponsored by these brands. They influence relatives and friends to use such brands. They keep themselves fit and healthy. They maintain a restricted diet including less fat and rich vitamins in their diet. They prefer energy drinks in their diet. They avoid alcohol and other addictions. They organize sports and race for promoting of sports in daily life. They arrange for health fitness programs to uplift the requirement of healthy life. These steps are few common steps taken by the community and its members to promote the need of sports and fitness in daily life. These aspects can easily identify the community members and separate them from the rest of the society. Symbolic meanings associated with the consumers: The symbolic meaning represent- the choice of the consumers that symbolizes their interests towards the community and its systems. The selection and choice of the consumer for their daily products and lifestyle determines their choice and preferences. The consumer community finds few typical brands for use which highly represents sports. The community uses brands like Puma, Nike and few other brands for their dressing, shoes and accessories that determines their preference for sports, especially running. The community consumers remarkably highlight the brands when a group of people forming the community uses similar brands or product type for their use (Luo, Zhang and Liu 2015). They make the society aware of their life culture and choice. The consumer community is built with a mixture of various culture and religion, but the consumers in this culture do not implement their personal culture in the community. Few typical symbolic cultures used in the mentioned community are: Using of head gears Using of sports shoe Using of dress made of sports material Using of sippers Using of sports bags and no other bags Using of batches which has the community icon Using of t-shirts that has the community symbol These few typical symbols identify the consumers of this particular society. The society has few restrictions also, such as: They cannot use brands that symbolizes luxury or entertainment They cannot use other brands apart from sports brand. They cannot wear any other shirt during the Marathon, apart from the community shirts. They cannot join any other community with this communitys permission. These steps are vital for every single member of this community and it is highly offensive if the member is not abiding these laws. The specifications for identifying a member have been mentioned. The discussion has also included the symbolic representation of the members in the society. Thus, it will be easy for the society to identify the members of this community by these aspects. Consumption culture of the society: The member of this society maintains restricted and healthy consumption culture. They are very much conscious about their well-being and fitness and hence maintain a restricted lifestyle. The sports persons generally prefers health drinks and fatless food. They society prefers sports wears including shorts and t-shirts. They wear shoes from brands like Nike , Puma, Adidas. They use bags and accessories from sports brands. They also influence others to use these brands(Jung, Kim and Kim 2014). They are highly concerned about a healthy life and maintain their health. They maintain regular exercise and fitness programs. They are also maintain a healthy lifestyle by regular medical check-up and treatments. They tend to keep themselves away from anay disease and prefer to stay healthy. They have a strict restriction on alcohol consumption. They keep away from addictions and smoking that will hamper their internal organs and reduce their capacity for running. They try to avoid oily and fat contained foods that will increase the fats in their body. They also try to avoid to gain too much of weight that will make them lazy and reluctant to participate in any such cultural events. Community consumption with respect to literature: The subculture consumption determines a homogeneous group of people with a common commitment for a particular brand or choice of products. This community restricts their need and demand to a limited brand and culture and remains consistent to them. Subculture is intriguing the social units due to their homogeneity of values and norms. The homogenous choice of this society makes their significance in the market (Blackman 2014). They create their own identity and reputation in the market for their product demand and choices. The subculture community prefers to select a particular brand or similar brand group that fulfils their social cultures. They maintain the commitment and innovative behaviour makes a remarkable image for the consumers in the market. The subculture in this community is the dedication for the sports brands and sports products for the users in the market. The members typically buys products that are directly related to sports and running. The products they use are sportswear, shoes, head gears, bottles, bags and sunglasses. These products are bought from the typical and branded sports company like Puma, Adidas, Nike. The consumers of this society are easily recognizable in the society as they are found only with these brands and products and no other alternatives. These customers have a image in the market for their consumption style and choice of brands in the market. Thus, the sub culture of this community highly defines the demand for sports products by the members of this group or community. Brand community is a community depending on the brand or product. The consumer community is a community with similar consumers seeking for similar products. The choice and tastes of consumers become same and hence they tend to seek for the same products. Likewise in brand community, the consumers seek to get the similar brand for themselves (Brodie et al 2013). The community consumers tends to be brand consumers too, as the community they belong has same requirement and demand for products. Hence, to buy these products they select same brands and stick to these brands creating a brand community in the market. The mentioned community also has a brand community where the consumers tend sto buy the sports products from similar brands and stores. The consumers have very limited choice for this community as the sports products are only available in few limited brands only. The common brands among these are Puma, Nike, Adidas (Habibi, Laroche and Richard 2014). Hence, it is expected that the customers are mostly from these community. They create a community in themselves for these products which is termed as brand community. However, there are alternate brands in the market and they too have customers, yet most of the customers tends to buy from these branded stores. The brand community for this society is fairly well for each reputed brands as there are only few brands that sell their products in the market. The neo tribe is a organization of a group that follows the latest cultures and technology for development. They do not follow the old pattern of tribes. They are not traditional tribes and are free from any restrictions and boundaries. They exist for the rituals duration only and arises along with occasion only. They are formed for a particular purpose and gets dismissed once the requirement has been fulfilled. These tribes are not like sub culture tribes (Spencer and Walby 2013). They do not maintain any commitment for any culture or society. There requirement is alive till the purpose is not met. The neo tribe has been compared to this society as the society accumulates the consumers on the preference of their choice and once there purpose is fulfilled they dispatch the group. The main aim of neo tribes are to re-root the culture in humans. They have a combination of various ages starting from 16 years to 70 years participating in the events. The tribe proposes to maintain is healthy lifestyle and takes initiative to spread the culture in the society. They often arrange for events that hi-light the requirement to stay fit and healthy at any stage of age. They invite guests to their events who motivate and inspire the members to continue the community. They provide privileges and offers to the members and motivate them to continue the community. Brand culture: The term brand culture defines the culture of a particular brand or company. The brand culture defines the culture of the employees or members to solve problems, take decision, deliver the brand culture to the external world. The brand culture is used to make a position in the customers mind and maintain the standard of the product. The brand culture defines the culture of the company including the advertisement, internal policy, decision making, memo. It hi-lights the working strategies of the company and helps the brand to increase its market value (Healy and McDonagh 2013). The brand culture should highlight the culture of the company and represent the brand that will attract the consumers and they will readily accept the brand in their life. The brand culture of this community is their innovative way of forming a running group and working for the fitness society. The community was formed to run at its initial stage but later on, they changed to the marathon group. The brand culture of this community is their unique preference for sports culture, their use of sports garment and accessories, their demand for sports products. They represent the marathon group and thus it is reflected in their choice culture. The brand culture of this group has highly influenced the society in Singapore thus a huge number of members have joined the group participating in the events. The group has created a image in the society by organizing events that included marathons, fitness programs and awareness programs to aware the society for the need of well-being and fitness. They Safra group also arranges for running and cycling races in the community. They tend to bond the army men in the country through a quality network and lifestyle. They tr y to provide their best services and activities and aims to become reputed for their good value and innovation. Conclusion: The social and cultural communities tends to improve the lifestyle and heath of every individual in nature. Likewise these consumer communitys also create a community improve their choice and preference skills and enhance it by social events and programs. The society tends to influence the others to maintain a similar lifestyle that will be helpful for them. The reason for such society is a common taste and choice for the consumers. The consumers of this society do not have any boundaries and limitations to follow the society or stay with it. As these societies are not linked for religious believes or neighbourhood, they have full privilege to leave the community whenever they want. However, these communities meet due to their personal choice and as because their choices match. They join to form a community performing their preferable job and awareing the society about their choice and preferences. The main reason such a society formation are they try to create a image for their choi ce and let the society know about their choice. These societies are often formed for a particular aim that is helpful in nature. They tend to help others and protest the society. The marathons are generally help for protests against crimes against women, issues faced by the lower class of society, jobless country and many other issues. These societies not only create awareness in society about their choice they also support the weaker section or the deprived section and protest against them. They organize events that enhance fitness and wellness schemes, they arrange programs and events that creates awareness about physical wellness and fitness in the society. The mentioned society plays role in the society for helping the Singapore army men and their family. They prepare health programs and participates in marathons in the society. This community also maintains a commitment for the brands they use and thus there identification can be easily marked in the society by the brands and s ymbolic representation they use in the society. These communities maintains their loyalty as it has been mentioned in the study. The study has also mentioned about their sub-culture consumption and brand culture. It has discussed how the behaviour of the members determines the image of the community. These are new arising communities hi0lighting the demand and choices of the people , which was nit possible earlier. These communities are allowing people to express their thought points and views. Thus, it is expected that they will extend in future and maintain the culture in the future days. Reference: Blackman, S., 2014. Subculture theory: An historical and contemporary assessment of the concept for understanding deviance.Deviant behavior,35(6), pp.496-512. Brodie, R.J., Ilic, A., Juric, B. and Hollebeek, L., 2013. Consumer engagement in a virtual brand community: An exploratory analysis.Journal of Business Research,66(1), pp.105-114. Cantallops, A.S. and Salvi, F., 2014. New consumer behavior: A review of research on eWOM and hotels.International Journal of Hospitality Management,36, pp.41-51. Da Silveira, C., Lages, C. and Simes, C., 2013. Reconceptualizing brand identity in a dynamic environment.Journal of Business Research,66(1), pp.28-36. Elliot, S., Li, G. and Choi, C., 2013. Understanding service quality in a virtual travel community environment.Journal of Business Research,66(8), pp.1153-1160. Goh, K.Y., Heng, C.S. and Lin, Z., 2013. Social media brand community and consumer behavior: Quantifying the relative impact of user-and marketer-generated content.Information Systems Research,24(1), pp.88-107. Goh, K.Y., Heng, C.S. and Lin, Z., 2013. Social media brand community and consumer behavior: Quantifying the relative impact of user-and marketer-generated content.Information Systems Research,24(1), pp.88-107. Gupta, S. and Kumar, V., 2013. Sustainability as corporate culture of a brand for superior performance.Journal of World Business,48(3), pp.311-320. Habibi, M.R., Laroche, M. and Richard, M.O., 2014. The roles of brand community and community engagement in building brand trust on social media.Computers in Human Behavior,37, pp.152-161. Healy, J.C. and McDonagh, P., 2013. Consumer roles in brand culture and value co-creation in virtual communities.Journal of Business Research,66(9), pp.1528-1540. Homburg, C., Ehm, L. and Artz, M., 2015. Measuring and managing consumer sentiment in an online community environment.Journal of Marketing Research,52(5), pp.629-641. Hryvniak, D., Dicharry, J. and Wilder, R., 2014. Barefoot running survey: Evidence from the field.Journal of Sport and Health Science,3(2), pp.131-136. Johnson, Z., Massiah, C. and Allan, J., 2013. Community identification increases consumer-to-consumer helping, but not always.Journal of Consumer Marketing,30(2), pp.121-129. Jung, N.Y., Kim, S. and Kim, S., 2014. Influence of consumer attitude toward online brand community on revisit intention and brand trust.Journal of Retailing and Consumer Services,21(4), pp.581-589. Luo, N., Zhang, M. and Liu, W., 2015. The effects of value co-creation practices on building harmonious brand community and achieving brand loyalty on social media in China.Computers in Human Behavior,48, pp.492-499. Ooi, C.C., Schneider, M.E., Malliaras, P., Counsel, P. and Connell, D.A., 2015. Prevalence of morphological and mechanical stiffness alterations of mid Achilles tendons in asymptomatic marathon runners before and after a competition.Skeletal radiology,44(8), pp.1119-1127. Shipway, R., 2013. 16 Distance running events and the third place.International sports events: Impacts, experiences and identities, p.208. Spencer, D.C. and Walby, K., 2013. Neo-tribalism, epistemic cultures, and the emotions of scientific knowledge construction.Emotion, Space and Society,7, pp.54-61. Vinerean, S., Cetina, I., Dumitrescu, L. and Tichindelean, M., 2013. The effects of social media marketing on online consumer behavior.International Journal of Business and Management,8(14), p.66.

Organizational Strategy and Structure-Free-Samples for Students

Question: Discuss about the organizational strategy and structure and how the organization could use it to create synergy and core competency in the business. Answer: Research problem The research problem is observed as the area of concern, a condition to be moved, and difficulties to be eliminated in the research, troubling questions and other key issues which might face by the researcher while implementing research. This research will be conducted on the relationship between organizational strategy and structure. The main research problem is related to collecting the primary and secondary data related to the practical implementation of the strategic program in the complex business organization. It might be difficult to collect data from the companies to identify their relationship between organizational strategy and structure. It is observed that relationship between organizational strategy and structure is completely based on the strategic planning and the managerial decisions. If the company does not establish the proper nexus between these both parts then it may result in the destruction of business and eventually result in the high loss to the organization a t large. The strategies of the organization reflect the planning process in context with the long-term efforts to accomplish the set objectives and goals. If this planning process is not implemented in an effective manner then it may destruct the business functioning and loss to managerial functions at large level. In addition to this, it might be hard for the researchers to evaluate all the internal and external factors which might impact the strategic planning of the company and structure of the business in future. This research will only be prepared to give guidance which will divulge the possible expectation and strategic planning which could be undertaken by the key managerial person to run the business effectively. Unit of investigation In this research report proposal, the unit of investigation is based on the key strategic program and managerial efforts to set up an effective relationship between organizational strategy and structure. However, in this research report proposal, all the internal and external factors of the potential future business of the company will be taken into consideration. It is observed that researcher will undertake the analysis the strategic planning, sustainability of the organization, development of the core competency of the organization in the ramified economic market and all the other factors which might affect to set up the relationship between organizational strategy and structure. There will be several units of the investigations such as methods to accomplish the set goals and objectives, possible threats and weaknesses which might face by the company in the market, adjustment of the structure of the company in accordance with the proposed business strategies program (Ashkenas, et al., 2015). Research question Why is it important to set up the strong relationship between organizational strategy and structure? What are the methods and strategies followed by organizations to accomplish set objectives and goals? What are the internal and external factors of the organization that might affect the methods, strategies implemented to establish the relationship between organizational strategy and structure? Why should the organizational structure be customized to the proposed strategic plans and procedure? Literature review With the increasing ramified economic changes, and complex business structure, each and every organization needs to set up proper relationship between organizational strategy and structure. However, setting up relationship between organizational strategy and structure is not the only matter of concern to accomplish the set goals and objectives but establishment of coordination is also required. As per the perception of Laudon, and Laudon, (2016) it is evaluated that the strategic planning and methods used in an organization should be based on the structure and complexity of the business. Each and every organization has its own values, belief, mission and vision on the basis of their business structure, strength, weakness and possible threats in the market. As per the views of Kaiser, El Arbi, and Ahlemann, 2015) it is divulged that these all are interlinked to its divisional structure program and implemented strategic program of the organization. It is considered that if organization wants to accomplish its set objectives and goals then it has to set up proper nexus between its developed strategies and structure. for instance, if company wants to expand its business on international level then it will first have to change its organizational structure as per the needs and demand of the clients in market and appropriate strategies will also be infused by the management to accomplish the specific and general objectives. The success of the implemented strategies is highly based upon the organizational structure and implemented business program. As stated by Ingram, et al. (2015) it is depicted that there are several big organization such as Wesfarmers, GE capital and Tesco that have changed its business structure while implementing the international strategies program. For instance, GE capital while entering into the Asian market had to enter into the strategic alliance and joint venture with other local organization. This type of strategic planning and customized organizational behaviour increase the overall outcomes and efficiency of the business organization. It is reflected that increased business complexity requires management to take effective strategies to reduce the complexity and achieve the set objectives and goals in determined approach. It is considered that innovation and creative business functioning is based on the effective business functioning and strategic planning undertaken by the management. If the organizational structure is complex and employees find difficulty to function effectively then it might impact the overall business outcome of the organization. There are several factors which might impact the implementation of the strategic planning in the organization such as unstructured business process, non-effective financial arrangement and employees working and inappropriate internal control system. As per the views of Harper, (2015) it is analyzed that each and every commercial and non-commercial strategies of the bus iness include all types of strategic program. For instance, if company wants to install cyber computing enterprises resources planning in it business to increase the overall effectiveness of communication then it will have to manage its organizational structure as per the implemented business program. It is responsibilities of the management to ease the organizational structure in such a way which will assist in proper implementation of the strategic program of organization. As per the perception of Epstein, Buhovac, and Yuthas, (2015), it is divulged that the strategic planning of the organization is based on the long-term critical evaluation, factors affecting the business functioning and implement the proper business structure program. Management needs to evaluate all the internal and external business factors which might affect the organization functioning to increase the overall effectiveness of the implemented strategic program. The strategies are designed to accomplish all th e long-term and short-term goals of the organization. The main finding of this research is related to aligning the organization structure with the implemented strategic planning. If the company wants to undertake the expansion business strategic program then the organizational structure needs to be expanded accordingly. It should have proper planning and business strategic program by following decentralized working structure. In this organization structure, each and every employee will be assigned to their roles and responsibilities and will work accordingly. However, the changes in organization structure are based on the infused capital, strategies undertaken, implemented the business plan and set objectives and goals. As stated by Coser, (2017) it is depicted that there should be the proper nexus between all these factors if the company want to achieve its long-term goals. The alignment of the strategic planning with the organizational structure starts with the embedding the formulated strategic planning in the vision and mission of t he company. The organization structure should be designed in such a way which will make each and every employee responsible towards the achievement of set goals and objectives. It is found that if organization structure is not designed with the formulated strategic planning then it will either reduce the efficiency of the implemented strategic planning or will collapse the business functioning due to increased business complexity. As per the views of Cornelissen, and Cornelissen, (2017) it is evaluated that if the organizational structure is designed as per the implemented strategies then it will result to the creation of core competency, reduction in employee turnover, increased employability, strong brand image and easy availability of funds and business. The increased complexity of the business could also be reduced by management by implementing proper research program. The complex business structure is the biggest drawback in finding the optimum use of the strategic program in t he organization. Therefore, re-engineering of the existing business process will make an organization more prepared for the business challenges and make its business functioning as per the formulated strategic planning and procedure (Miles, et al. 1978). The literature review of this research report proposal will be prepared on the basis of primary and secondary data collected from several sources. The data will be collected by using interview, observation, and meeting, conducting seminars, journal articles, official gazettes and documents at large (Rahim, 2017). This will assist in identifying the core aspects of setting up the relationship between organizational strategy and structure. The proper training and development program and investing capital to change the organizational structure are the key aspect to establish the proper nexus between organizational strategy and structure. As per the views of Bourdieu, (2018) it is revealed that the management of organization needs to implement the proper strategic program to implement training and development program for employees, investing more capital to customize the organization structure as per the needs and demand of the other factors. On the contrary to that, it will increase the overall cost of capital of organization in the initial time period but eventually, it will make the organization as per the developed strategic planning on the sustainable basis (Schasfoort, 2017). For instance, if the company wants to expand its business to increase market share then it will have to manage its organizational structure as per the implemented business program by infusing more capital. It will include hiring more employees, creating more sub-departments and business units. This literature review will assist the researcher to identify the business issue and structured problem when management implements the proper strategic program in business. It will give guidance to mitigate these problems by adapting the organization structure as per the newly designed strategic planning. Outcomes There are several strategies which need to be taken by the organizations to expand business in long run. If the company wants to expand its business on an international level then it will first have to change its organizational structure as per the needs and demand of the clients in the market and appropriate strategies will also be infused by the management to accomplish set goals. The main outcome of this research report proposal would be to identify the problems which would be faced by the organization while establishing the nexus between the implementation of the strategic planning and organization structure. In addition to this, this research report proposal wills also focuses on the problems and issues faced by management to accomplish the set objectives (Scott, and Davis, 2015).It will assist in developing the future insight into the business management of an organization and it could help in achieving the set objective and goals. There will be several benefits if management c ould set nexus between organizational strategy and structure such as the creation of core competency, reduction in employee turnover, increased employability, strong brand image and easy availability of funds and business. Therefore, proper strategic program and implemented strategic business functioning as per the available resources will increase the overall return on capital employed. Now in end, it could be inferred that each and every organization should identify whether it has proper resources working structure and suitable organizational behavior while implementing the designed strategies. If these all are in the proper sink then it will not only helps in increasing the overall outcome of the implemented strategic program but also result to effective value creation of business (Sekaran, and Bougie, 2016). After evaluating all the detail and several articles on the set up the proper relationship between organizational strategy and structure, it could be inferred that there are several external and internal factors which affect the organization structure and prepared strategic planning of the organization. There should be proper sink between organizational strategy and structure if management wants to achieve its set objectives and goals on the sustainable basis. The changes in organization are evitable and management needs to implement the proper strategic program and adapt its organizational structure as per the formulated strategic program. References Ashkenas, R., Ulrich, D., Jick, T. and Kerr, S., 2015.The boundaryless organization: Breaking the chains of organizational structure. John Wiley Sons. Bourdieu, P., 2018. Structures, habitus, practices. InRethinking the Subject(pp. 31-45). Routledge. Chang, J.F., 2016.Business process management systems: strategy and implementation. CRC Press. Cornelissen, J. and Cornelissen, J.P., 2017.Corporate communication: A guide to theory and practice. Sage. Coser, L.A., 2017.The idea of social structure: Papers in honor of Robert K. Merton. Routledge. Epstein, M.J., Buhovac, A.R. and Yuthas, K., 2015. Managing social, environmental and financial performance simultaneously.Long range planning,48(1), pp.35-45. Harper, C., 2015.Organizations: Structures, processes and outcomes. Routledge. Ingram, T.N., LaForge, R.W., Williams, M.R. and Schwepker Jr, C.H., 2015.Sales management: Analysis and decision making. Routledge. Kaiser, M.G., El Arbi, F. and Ahlemann, F., 2015. Successful project portfolio management beyond project selection techniques: Understanding the role of structural alignment.International Journal of Project Management,33(1), pp.126-139. Laudon, K.C. and Laudon, J.P., 2016.Management information system. Pearson Education India. Miles, R.E., Snow, C.C., Meyer, A.D. and Coleman Jr, H.J., 1978. Organizational strategy, structure, and process.Academy of management review,3(3), pp.546-562. Rahim, M.A., 2017.Managing conflict in organizations. Routledge. Schasfoort, R.B. ed., 2017.Handbook of surface plasmon resonance. Royal Society of Chemistry. Scott, W.R. and Davis, G.F., 2015.Organizations and organizing: Rational, natural and open systems perspectives. Routledge. Sekaran, U. and Bougie, R., 2016.Research methods for business: A skill building approach. John Wiley Sons.

Tuesday, April 21, 2020

Railroads in Saudi Arabia

Statement of the Problem Saudi Arabia has already developed transportation and communication networks to experience long-term economic growth, expand business, connect national citizen with foreigners, decrease congestion, and ensure more facilities for the people of KSA and tourists.Advertising We will write a custom essay sample on Railroads in Saudi Arabia specifically for you for only $16.05 $11/page Learn More However, Library of congress (2006, p.17) reported that the existing railroads remain relatively undeveloped, though demand of rail service is too high in terms of passenger traveling service and cargo handling. In addition, this segment of transportation service remains undeveloped due to lack of long-term initiatives from the private sector and foreign investors. Background The concept of the development of railway transportation networks is a large project in terms of required financial investment, but it is not impossible to implement this project successfully for the private entrepreneurs. This is because Saudi Arabia is the member of World Trade Organization (WTO), which gives the opportunity to the foreign companies to invest and provide technological support for the development of transportation networks; in addition, the policy makers and local investors will be interested in it considering competitive advantage and importance of railway networks. Need Hajj is the fifth pillar of Islam and the biggest pilgrimage (religious gatherings) in the world; moreover, all Muslims who are physically able and can afford must make this journey once in a lifetime; therefore, it is the most important priority of the Saudi Arabian Government to ensure flexible, safe, and low cost transportation system for the Muslim World. In addition, the purchasing power of the international customers have reduced due to adverse impact of global economic downturn; therefore, millions of Muslims of the GCC Countries and rest of the world fail to come in KSA to perform the hajj and many pilgrims need to work hard to arrange fund for Airline tickets. At the same time, many old people would like safe journey at low costs, and some of them are not able to find out exact route; as a result, it is essential to develop railroads.Advertising Looking for essay on railway transport? Let's see if we can help you! Get your first paper with 15% OFF Learn More On the other hand, Library of congress (2006, p.17) reported that more than 790,000 passengers traveled and carried 1.50 million tons of cargo on Saudi trains in 2001; however, the importance of train service is raising due to development of the future economic position and improvement of urban lifestyle. Benefits This project will help millions of Muslims to undertake Hajj with their limited budget, help government ensure safe journey, and increase number of pilgrims and tourists because this project has capacity to serve $1 million passengers and the price of tra in ticket is lower than airline ticket. On the other hand, this railway transportation network will serve the oil exporter and importer, which will save more than $50 million of local companies like SABIC. Qualifications of Personnel Three entrepreneurs Sara Aldossari, Hind alessia, and Reem are the student of Prince Mohammad Bin Fahad University and major is Finance. However, same educational background helps them coordinate the activities of the project particularly convince investors and other parties of the several contracts. In addition, they will assess financial risks of the projects at the very beginning of the projects, which will reduce hazard in the future to implement their projects. At the same time, Prince Mohammad Bin Fahad University has strong reputation in Saudi Arabia to maintain quality education for all students, and three entrepreneurs are the student of the finance department; therefore, bank and other investors will trust in their proposed plan to develop the Train in Saudi Arabia, as they will design their plan considering Dubai railway service. Sara, Hind, and Reem will research on the entire project-plan and visit location to gather experience about the railway transportation and then they will prepare financial plan, annual report of the project, audit report, remuneration plan, annual budget for different departments and functions.Advertising We will write a custom essay sample on Railroads in Saudi Arabia specifically for you for only $16.05 $11/page Learn More On the other hand, they will be responsible for monitoring the activities of the employees, communicating with the partners, coordinating the works of several segments, meeting conditions of the banks and other investors, ensuring safe workplace and using capital properly. However, all of them have leadership quality and managerial skills; thus, they will lead the company efficiently, motivate the employees, ensure equal opportunity, arrange tr aining program, and improve diversity management, and so on. Data Sources The main inspiration for this project came from the best railway services in certain European and American countries, as well as in Dubai and Iran. However, this report has used secondary data sources, for instance, Library of Congress (2006) and Reuters (2010), which provided information about the current situation of railway and importance of the future development. At the same time, Carey (2011) described about new project of oil exporter and AME Info (2008) emphasized the activities of Ministry of finance and other related authority. For the primary data sources, a survey was conducted amongst regular train travelers and PMU students to gather information to assess the suitability of this project. About 80% respondent answered â€Å"yes† while they were asked if they would prefer to have separated areas for both men and women for performing Salat while doing a train journey (especially for Hajj pilg rims). Conversely, 75% respondent answered â€Å"yes† against the question that if it is necessary to expand railway services in the country for long-term economic growth. About 82% thought that it is viable to spend a bit more for a service that is extremely speedy, and 89% said that they would spend more for scientifically sophisticated, fuel efficient, comfortable, and elegant rail service. Moreover, 78% said that oil exporters need more railway roads to reduce costs. Limitations and Contingencies The implementation of this project involves a number of legal issues, which may have direct impact on the project, such as it needs to take permission from the Saudi Railways Organization along with the other related authority.Advertising Looking for essay on railway transport? Let's see if we can help you! Get your first paper with 15% OFF Learn More In addition, it is a potential business plan, which would require heavy investment, but foreign investors, banks and other local companies may not rely on the junior entrepreneurs because of lack of experience to execute such a large project. Scope This project-plan provides detailed information along with clarification about the duration to execute the plan, project costs, background, key benefits and significant of the projects, facilities for the human resources, budget of the project, implementation process, methods, services, raw materials, compensation plan, feasibility and description of the anticipated outcomes. Proposed Plan: –  Objectives and Methods This project has an objective to develop the railway network of the Kingdom of Saudi Arabia with other GCC nations. This mainly focuses on the fact that as the Muslims living in the neighboring Islamic nations face great troubles to come to Saudi Arabia to do Hajj, through this highly advanced rail network, it will be far easier and convenient for them to travel to this holy country for doing hajj. However, apart from pilgrims, this rail network will also serve regular travelers or holidaymakers of KSA and the other GCC nations throughout the year. Moreover, this advanced rail network will also be used for business purposes, for example to transport oil between GCC nations or for transportation of other bulky raw materials. Therefore, the entire rail network will have a number of different routes along with numerous trains. It is quite natural that the feature of the passenger trains and the trains for the cargo and bulk materials will have to be quite different. However, all trains will have to be extremely fast, technologically advanced, fuel efficient, luxurious, aesthetically pleasing, and swift. The high- speed passenger trains, for example, will have superb facilities like discussion chambers (which will have facility to hold sixty visitors at a time), satellite communication, internet, la ptops, laser printer, fax, etc. There will also be divine -library of Islamic books, places for having Salat (it is notable that the places for having Salat will be different for men and women), television for broadcasting national channels of Saudi Arabia, consolation –centre, steam- bathe / shower, exercise rooms, exceptional compartment for bodily handicap people, encumbered small cupboard in every coach, numerous phones, and plasma-TV. The passengers will be able to experience the premium and the greatest train journeys of the world; it is noteworthy that all the passenger trains will be Double Decker with electric stairways; moreover, these trains will have numerous restaurants with high and halal foods. However, setting this railway network will require an approval from the governmental authorities supervising rail sector; afterwards, it will be wise to plan the locations and routes and start the construction works; later on, it will be time to recruit workers and train them. In addition to this, the company will follow certain methods and objectives to carry out the operations after establishment; these are formulated in the chart below. It shows that the business has objectives to constantly improve its customer service, safety, and asset management besides of establishing a high performance culture and better planning; a framework (methods) for managing the business is also shown. Figure 1: Methods and objectives for carrying out the operations.  Source: Self generated Conversely, it is important to state that when it will be time to launch the rail service, strong and varied advertising programs will be undertaken for acknowledging people. Apart from of integrated marketing campaigns, programs like special promotional packages and discounts will be available for the passengers for the first six months. Timetable This is relatively a large and complicated project, which needs a long-time to finish initial paper works, get permission, and sta rt business in new routes. At the same time, it should require a long-time for the communication and create agreement with the key investors and suppliers; therefore, the entrepreneurs need to perform many functions simultaneously. However, the business-plan of railway transportation project need place to the board of directors in board meeting for approval of this project and then it would be possible for the initiators to move for getting permission of government authorities, contracting with foreign investors and local oil exporters and arranging bank loan. However, it can assume that bank will take loan-time to scrutinize the documents and approve the project, but we hope bank will give loan considering the benefits of the railway service for long-term economic growth. At the same time, the entrepreneurs have to spend a long-time to get from the kingdom’s government along with other authorities and recruit efficient employees, purchase lands from the owners, and sign agre ement to collect raw materials from the suppliers. In addition, it is difficult task for the junior entrepreneurs to arrange large fund for the business; therefore, they need to impress large companies like Saudi Basic Industries Corporation (SABIC), Saudi Arabian Oil Company (Saudi Aramco), Mass Transit Railway (MTR), Bombardier Transportation Inc, or other local and foreign companies to invest for their projects. Functions Year First week Second week Third week Fourth week The project-plan need approval January 2011 Submitting proposal in board meeting Waiting for the approval Calling last meeting Getting the approval Contact Communicate with local companies and large oil exporter like SABIC or Saudi ARAMCO February Send official offer Send representative for negotiating Waiting to get reply They give feedback Joint venture agreement March Trying to sign joint venture agreement with any large companies within this month April Submit the business-plan to the local Ba nk to get loan May Bank will review the prospect of the business, ask additional documents and take their decision accordingly June Getting Loan July Bank will provide loan for this project Contact with suppliers to sign contract August Contact with raw material suppliers and third party logistics in order to sign agreement Sep Appointing key personnel for different segments October At first, the managers will advertise to recruit suitable staff for the project and they select considering merit of the applicants Nov Completion of recruitment process Dec Appoint the employees and arrange training program to coordinate project tasks Planning 2012 January In order to start construct, engineers will start designing the entire project Purchasing land for the project February Most of the portion of land need to purchase from the government and rest from public March Starting construction projects April Continue construction and infrastructure development to start ope ration Implementation of information technology April The entrepreneurs also incorporate latest software to develop communication system and coordinate the tasks Finishing construction 2013 Dec It would take about 1 year and 8 months to finish the construction Start service for the customers 2014 January From the first week of January 2014, it will provide service for the customer Table 1: Timetable.  Source: Self generated Materials and Equipment As it is a large project, it will require a huge amount of different materials and equipment for construction, like steel rails, cast and forged, steel wire mesh, steel wire, barbed wire, iron wire mesh, stainless steel wire mesh, and steel sheets. In addition, the project building also requires anchors, geotextiles, bolts, other electrical equipment, other heat insulation materials, multifunctional materials, fencing, trellis and gates, spade and shovel, truck accessories, and so on. However, the high- speed trains will not be made at Saudi Arabia, as the train manufacturers here are not so modern scientifically; therefore, all trains are better to buy from Bombardier Transportation, a rail equipment division of Canadian firm Bombardier Inc, which has headquarters in Berlin – this company produces extremely fast, technologically advanced, fuel efficient, luxurious, and aesthetically pleasing trains. It is notable that Bombardier Inc is the best train producer internationally Personnel Once the business has established, many workers will be recruited; this includes engineers, ICT specialists, company bureaucrats, HR manager, accounts and finance manager, research and development team, manager for marketing department, customer service team, individual freelance contractors, day laborers (for regular repair works), brake operators, conductors, yardmasters, drivers, sentries, sweeping laborers, and so on. Available Facilities Both the passenger and the cargo trains will be very speedy, scientifically sophisticated, energy efficient, well- organized, and visually elegant. The passenger trains will have a range of facilities; for example, it will have a separate area where the pilgrims will be able to enlighten themselves with religious books during their leisure. In addition, it will be having facilities like conference rooms, broadband with high bandwidth, computers, telephones, area for Namaz, deluxe washrooms, TVs, separate place for physically disabled people who are not able to travel like normal people, electric staircases, detached lockers, and halal food courts serving traditional and delicious Saudi Arabian dishes. Needed Facilities This large and complex project requires vast range of facilities, like machineries, equipment, explosives (like dynamite), designation, steel supplies, copper ore supplies, iron in bulk, coal, stone in bulk, as well as supply of hi-tech trains. Most importantly, other necessary facilities that are required in a massive amount includes hard wo rk not just from the entrepreneurs, but also from the engineers, government, workers, designers, collaborative companies, several contractors, day labors, explosive expert team, supplier of high- speed transports, and so on. It is important to state that different facilities are needed from different service providers, that is, the engineers of the rail track, government, collaborative companies, contractors, explosive expert team, and supplier of trains, as shown in the table below: Service providers Facilities needed Description of facilities Engineers of the rail track Construct rail tracks Construct rail tracks in the chosen directions; this should involve huge amount of research and discussion with the entrepreneurs, and with the train suppliers. Supplier of trains (Canadian firm Bombardier Inc) Automated, Double Decker, scientifically modern, and high- speed train This would be one of the major attractions of the rail service; the travelers will be able to experience su perior standards. Explosive expert team dealing with dynamites Clear railway routes, in cases where those are uneven or stony It is better to clear stony paths with bombs, as this requires less time. Contractors Construct railroad stations Building stations is compulsory for any rail service; in this case, the facilities of the stations must be of high standard. Government (governmental authorities supervising railway) Give approval Without getting approval from the concerned authorities, it is not possible to start the business. Contractors Create indicator Indicators must be technologically advanced and elegant in terms of visibility and design. Engineers and Contractors Construct railway bridges where necessary These are necessary where building rail tracks along the road is virtually impossible, for example, where rivers or lakes exist. Engineers of the rail track and collaborators Construct subway where necessary These subways will be as competent as it is in case o f any foreign countries, like Dubai. Table 2: Needed Facilities from different service providers of the railway.  Source: Self generated Cost and Budget: Land Subtotal = 1 billion Purchase office 10 million Design Project-Plan 5 million Licensing other contract 30 million Maintenance 25 million Legal cost 5 million Other 25 million Materials and Equipment Subtotal = 4.7 billion Steel related products Wire Iron Ore Geotextile Bolts Electric equipment Train Other 70 million 13 million 1 billion 12 million 10 million 15 million 1.5 billion 1 billion Personnel Signaling staff Expert Staff Fulltime financial Staff Human resource department Research Other employees Subtotal = 1 billion 5 million 50 million 20 million 6 million 4 million 15 million Total Funding Request = $ 6.7 billion Table 3: Cost and Budget.  Source: Self generated Expected Results The pilgrims and other foreign travelers from all the neighboring countrie s as well as the local residents will discover that it is much useful and wise to take a trip in such a rail service, which is pleasant, protected, very rapid, relaxing, and pleasing to the eye. This means that this rail service will be having countless customers on a regular basis. As a result, the profits will be highly impressive on a regular basis. In addition, as the numbers of foreign pilgrims are increasing gradually, this means that year on year, the amount of revenues of the company will keep on increasing steadily giving the business a chance to grow more rapidly, and open up services on new routes as a part of the business expansion strategy. With the retained profit, the company would also try to invest more on its cargo facilities in order to transport crude oil from the other prospective- countries, which will help it to increase the profits further. It is essential to note that besides of helping the business to boost profits, the activities of the company would also keep significant contributions over the economy of the country. Such huge amount of revenues would mean that Saudi Arabia would be having a further raise in the gross domestic product. As a result, the index of per capita income will rise further; this will show that the other economic indicators, like standards of living, for example, are developing. Such positive economic indicators would in turn improve the reputation of the country in front of the world’s superpower nations, showing a strengthening economic position. This business will also keep a positive contribution to the society by providing a great number of job opportunities locally; therefore, the rate of unemployment would lower down as well. Feasibility The rail network will be serving regular travelers both nationally and internationally. As discussed earlier, this project has an objective to develop the railway network of Saudi Arabia with other GCC nations mainly focusing on the fact that as the Muslims livin g in the neighboring Islamic nations face great troubles to come to Saudi Arabia to do Hajj, this highly advanced rail network will make everything easier for them. Considering the fact that most of the foreign travelers will find it more convenient to travel in a train that is nice, safe, high- speed, and comfortable, it seems quite natural that there would be a huge number of customers annually; the following table shows that how the numbers of foreign pilgrims are increasing gradually: Year Number of Pilgrims 1920 – – – 58584 people 1921 – – – 57255 people 1922 – – – 56319 people 1994 – – – 1080465 people 1996 – – – 1168591 people 1997 – – – 1132344 people 1998 – – – 1363992 people 2001 – – – 1534759 people 2005 – – – 1654407 people 2006 – –  œ 1707814 people 2007 – – – 172984 people 2008 – – – 1613000 people 2009 – – – 1799601 people 2010 – – – 1828195 people Table 4: Numbers of foreign pilgrims annually.  Source: Self generated Conclusion If this railway project remains successful, it would be a great achievement as students of Prince Mohammad Bin Fahd University. This plan is beneficial because it is not just profitable for the entrepreneurs of the business, but the huge revenues will mean a great contribution for the further development of economic indicators like gross domestic product, per capita income, and living standards. In addition, it would assist the society by creating many employment opportunities for the residents of Saudi Arabia, lowering down the rate of unemployment. Reference List AME Info. (2008). Saudi rail projects begin to move ahead. Web. Carey, G. (2011). Saudis Build Railway to Ease Oil Depend ence. Retrieved from https://www.bloomberg.com/news/articles/2011-10-11/saudis-lay-2-400-miles-of-rail-to-ease-oil-dependence-freight Library of Congress. (2006). Country Profile of Saudi Arabia. Web. Reuters. (2010). Saudi Arabia opens Chinese-built hajj pilgrimage train. Retrieved from http://blogs.reuters.com/faithworld/2010/11/14/saudi-arabia-opens-chinese-built-haj-pilgrimage-train/ This essay on Railroads in Saudi Arabia was written and submitted by user Brett Buckley to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Thursday, April 16, 2020

Tri Party Relationship Case Study and Sample Essay

Tri Party Relationship Case Study and Sample EssayThis is a 'Tri Party Relationship' case study and sample essay that you can use in your Tri-Partner relationship essay. It can also be used in the series of Tri-Partner relationships. In this article, we'll look at the sample essay and how it can help you.So, where do you find this information? You'll find all the information you need by following the links at the end of this article. By the time you've finished reading this article, you'll have a better understanding of this Tri-Partner relationship case study. We hope you find it useful and informative.So, where do you find this relationship case study and sample essay? Well, the first place you should check out is the website called 'Engaging Parenting' which is run by Robert Cialdini. They offer an 'Ask Me Anything' on the website that you can use to ask your own questions about this case study.The articles on the website deal with what psychologists call 'Interpersonal dynamics', which includes knowing the difference between what you say and what other people (and yourself) say. This in turn leads to the effect that the majority of communication takes place in your heads, rather than in your hands.As the greatest and most important part of any relationship is the inner emotional, psychological state of the other person, it's essential to get to know the other person, not just their outward behaviors. When you do, you begin to understand their true inner self, and they become easier to get to know.Another way you can do this is to see where you differ from them, as in their personal lives, how you work, and their priorities. How did the two of you met? What are your hopes and dreams?By getting to know and see where you differ from each other, it gives you a better idea of what you are and what you aren't, and what you need to do in order to make your relationship work. You can then communicate with them accordingly and begin to understand what makes them tic k.So, when you have finished this, I hope you have found it to be a valuable resource. Good luck in your pursuit of a meaningful relationship!

Monday, March 16, 2020

Getting 10x Results From Your Content With Garrett Moon Of CoSchedule

Getting 10x Results From Your Content With Garrett Moon Of Content marketing is a highly competitive space. Every single day, nearly 60 million blog posts are published and five billion YouTube videos are watched. Are you always trying to edge out search results to be on top? Discover how to reframe your mindset when it comes to content marketing. Today, we’re talking to Garrett Moon, CEO, about how to handle such competition when it comes to content marketing and his new book, 10X Marketing Formula: Your Blueprint for Creating Competition-Free Content That Stands Out and Gets Results. Marketers are responsible for bringing in leads, sales, people big tasks to support core business metrics. Garrett’s book describes taking the formula, process, tips and tricks, and things that work and don’t for and making them available to anybody to use and implement in their business and marketing process. Gartner’s Hype Cycle: How new technology is adopted. When content marketing took shape a few years back, all of a sudden, everyone is adopting it and reworking their marketing teams, creating content, doing blogging, building email lists, and other tasks. Content marketing made a lot of promises to us. Now, Garrett believes we are entering the trough of disillusionment. We adopted content marketing, but what about those big promises that were made? What about the results? Why are you not getting the results your were promised? How do marketing teams provide business value? Content marketing need to be reinvented. Garrett describes the copy cat epidemic in marketing. There is so much free content online where pieces of strategies, tactics, and other items are copied and pasted. However, it does not create an entire picture or blueprint. The goal is to create a framework from start to finish process on how to find something unique to your business that only you can do and be successful with. Something that stands out and gets results. Creating Competition-Free Content: Not only your business and products is in competition, but your marketing is in competition with other marketing. Find a way to break past that barrier created by competitors. The book, Blue Ocean Strategy, refers to the Bloody Red Ocean, which is full of competition and where businesses are fighting each other to stand out they’re at war with each other. However, the Blue Ocean is wide-open and uncontested. Your free to swim around and move about because you have successfully been able to differentiate yourself from the competition. To differentiate your content marketing, focus on your topics, how you create content, and how to connect that content and share it with your customers. 10X reference: look at what you are doing and ask if what you are doing will help your team multiply results, including increasing sales leads and the number of visitors to your Website. Marketing teams needs to focus on 10x growth rather than increments of 10 percent improvements. Marketing teams are designed to produce results, not worry about risks. Agile Manifesto: focuses on how software development could be better. A powerful way to cause engineers to rethink and reframe what they’re doing. 10X Manifesto: focuses on how so much of marketing is about mindset when it comes to how we do and approach things. Results or Die: 10X marketers work in a results or die oriented business, not 10 percenters allowed. Many think of marketing as a process for things they do marketing is the blog, social media channels, conference booth, etc. There’s all these deliverables that a marketing team creates and hands off to others, such as the sales and support teams. Marketers are not here to produce Web ads or build a Website. They’re here to help produce business results and help grow companies. 10X marketers understand that growth requires failure, strength is in progress, not perfection. Teams that embrace failure (fail fast) understand that it is not about failure but acknowledging imperfection. Marketing comes with assumptions: assume methods used to get the message out will work; assume there’s the right mix of email ads; assume messages are right; assume the timeline is correct. Ever realize how much you are guessing? The problem is in the marketing plan. It becomes a risk-removal tool that leads to pointing fingers and placing blame on others. Instead of a plan, start with a goal. To start down the 10X marketing path, list what work you did this week. Are these 10X or 10 percent activities? Do any of these activities have the ability or potential, in a short period of time, to multiply results by 10X? Links: Garrett Moon 10X Marketing Formula Gartner’s Hype Cycle Blue Ocean Strategy Agile Manifesto SpaceX Elon Musk If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play Quotes by Garrett: â€Å"Everyone was really excited about it (content marketing). There was a lot of energy. A lot of hype behind it, and a lot of big promises that content marketing made to all of us.† â€Å"If we’re going to really double down. If we’re really going to continue doing this, how do we really make it sing? How do we really make it pay for itself and become a true part of our results?† â€Å"For us (as a start-up), it was results or die.† â€Å"Once teams start looking at what they’re doing, how their processes are built, one thing they tend to find is that much of what they’re doing is based on mitigating risk vs. generating results.†

Saturday, February 29, 2020

Project 3 Essay Example | Topics and Well Written Essays - 1000 words

Project 3 - Essay Example (Module 3, p 2). As stated in Module 3, a competency is â€Å"a collection of related knowledge, abilities, skills and/or attitudes (KASAs) that collectively produce a desired level of performance in a given area of responsibility† (p. 5-6). The paper will discuss competency and metrics for the six different roles mentioned above in relation to the organization I work for. It will explain the nature of the role and focus on the performance deliverables and areas of improvement, which in turn enables in reaching the organization’s goals. HR Competency model. Employee retention, satisfaction and growth have always received high priority in my organization primarily because of the huge manpower required to sustain business. The work force is divided in terms of the service provided for various clients and each division reports to a line manager. The functions of a HR employee are extremely challenging and offer enormous scope for growth and innovation, commanding expertise and discipline in every action. The six roles mentioned above are discussed with competencies, challenges and deliverables below. Employee Advocate: The Dell services division of the organization has 600 employees under its wing, provides online, and voice support to Dell’s customers. My role as an employee advocate in this program expects me to know the interests of the employees and communicate the same to the management. My role here is to provide a clear alignment between the employee and the organizations goals and objectives. Assist employees wherever necessary to help maintain their value to the program and effectively communicate changes in the organization brought about for the best interest of the employee and organization. The communication of the change in shifts and the new incentive calculator for the employees has been my recent challenge. I have effectively managed to even out the differences by an opinion poll, which gave the

Wednesday, February 12, 2020

Critical Thinking Philosophy Essay Example | Topics and Well Written Essays - 1500 words

Critical Thinking Philosophy - Essay Example Critical thinking because of its reasoning based on logic is applicable here. By organizing his experiences with the universally accepted aesthetic standards like that of goodness and truth, the individual became an objective participant in the order of beauty. Any deviations from this harmony were subjective errors and which encompassed the individual’s lack of ability to make or comprehend beauty. This universe of the conscious makers was both beautiful and good and rational. Such a universe however went beyond the power of any single individual, be it intellectual, moral or aesthetic. This started the notion of there being a universal order, which had existed before and beyond them. This implied the existence of a bearer of ‘truth’, goodness’, and ‘beauty’ who had organized the universe into this one perfect module. This universe had to be full of ethically perfect activities and beauty and reason. Critical thinking in this context makes us pause and wonder whether there was a personal God behind this or a spiritual being outside this universe which was actually his creation or was an inherent active reason in the universe behind the creation of this perfect world. (Znaniecki, 88-89) Critical thinking encompasses metaphysical thinking as well as scientific thinking. Parmenides is considered to be the father of metaphysics. (Marias,20) The aim of metaphysics is to determine the real nature of things, to put all assumptions to test and to determine the meaning, structure and values of things the way they are.(Wilshire, 1-26)